MISSOULA, Mont. – NASCAR star and Kevin Harvick Inc. co-owner Kevin Harvick is supporting the Rocky Mountain Elk Foundation with a specially designed No. 33 Nationwide Series car to be raced Saturday, Oct. 25, at Memphis (Tenn.) Motorsports Park in the Kroger 250.

The Chevrolet Monte Carlo will feature bumper-to-bumper Realtree camo design with the RMEF logo and web address (www.elkfoundation.org ) prominent on all sides, hood and decklid.

Inspired by his first two elk hunts in 2007 and 2008, Harvick is a new life member of the Elk Foundation and a supporter of RMEF work in habitat stewardship and protection.

“I took a nice bull this fall in New Mexico,” said Harvick. “That incredible hunt and experience helped me appreciate and admire the conservation work of RMEF. This is an organization that’s doing great things to conserve wildlife habitat. DeLana and I are proud to help the Elk Foundation continue its work for future generations.”

The car will be driven by Cale Gale, a rookie sensation with Kevin Harvick Inc. Gale has 12 Nationwide Series starts under his belt in 2008, with one pole, one top-five finish and three top-10 finishes. He has earned Raybestos Rookie of the Race honors six times this season.

“On behalf of the 155,000-plus members of RMEF, I can’t thank Kevin and DeLana Harvick enough for their generosity in exposing the Elk Foundation to NASCAR fans in this way,” said David Allen, president and CEO of the Elk Foundation. “NASCAR fans are some of the most loyal wildlife conservationists and we are proud to be a part of this racing opportunity to further our mission of protecting land for wildlife.”

Qualifying is scheduled for Saturday morning, Oct. 25, followed by the green-flag at 3:30 p.m., ET. Live race coverage can be seen on ESPN Classic and Speed Channel.


About the Rocky Mountain Elk Foundation

Snowy peaks, dark timber basins and grassy meadows. RMEF is leading an elk country initiative that has already conserved or enhanced habitat on over 5.4 million acres—a land area equivalent to a swath three miles wide and stretching along the entire Continental Divide from Canada to Mexico. Most work occurs on public lands. Get involved at www.rmef.org or 800-CALL ELK.

About Kevin Harvick Inc.

Kevin Harvick Inc. (KHI), established in 2001, is a 70,000 sq. ft. facility located in Kernersville, N.C. KHI houses two full time Truck Series teams: the No. 33 Camping World/VFW Chevrolet Silverado driven by three-time Truck Series champion Ron Hornaday as well as the No. 2 American Commercial Lines (ACL)/RVs.com Chevrolet Silverado. KHI is also home to the No. 33 Camping World/Rheem Chevrolet driven by two-time Nationwide Series champion Kevin Harvick, Ron Hornaday and Cale Gale and the No. 77 Rheem/VFW Chevrolet driven by Cale Gale and Ron Hornaday competing in the NASCAR Nationwide Series.

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