fishing lures
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Fishing News
Yamamoto Introduces Fuzzy Baits
Yamamoto Baits introduces three new “fuzzy” lures—Fuzzy Senko, Fuzzy Nuki, and Fuzzy Nut—adding threaded skirt material for extra action, new…
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Fishing News
Buckeye, Big Bite Unveil New Lures
GSM Fishing drops major 2025 upgrades with new Buckeye and Big Bite Baits launches. Fresh jig heads, expanded sizes, and…
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Fishing News
Bucca Brand, Frog Factory Expand Offerings
GSM Fishing levels up 2025 with new Bucca Brand swimbaits and Frog Factory hybrids, including the 8" Trick Shad, 5"…
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Fishing News
Z-Man® Sweeps Soft Lure Categories at ICAST 2025
Z-Man® Fishing Products won Best in Category for both Freshwater and Saltwater Soft Lures at ICAST for the 2nd year…
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Part II Of Edens Antique Fishing Lure Collection Reels In $863K At Morphy’s May 17 Auction
Morphy Auctions sold Part II of Wayne and Lori Edens' antique bait collection on May 17, 2025, totaling $863K. Rare…
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Fishing News
Johnny Morris’ BioBait combines environmentally friendly features with irresistible fish attractants for the ultimate bait
Bass Pro Shops launches Johnny Morris’ BioBait—eco-friendly, plant-based fishing lures that break down safely in water, protect aquatic life, and…
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Fishing News
Al’s Goldfish Lure Company to Exhibit at theSt. Paul Ice Fishing and Winter Sports Show
GREEN BAY, Wisc. (Dec. 2, 2024) — Al’s Goldfish Lure Company, designer and American-made manufacturer of the classic Goldfish lure and other…
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Fishing News
MidwayUSA adds Rapala to its Fishing Line
MidwayUSA is excited to announce the addition of Rapala products to its ever expanding offering of fishing products. Founded in 1936,…
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