Fishing News
-
New Rods & Reels for 2025
We couldn’t be more excited about the new-for-2025 products we unveiled on behalf of you, our anglers, at ICAST 2024…
Read More » -
Hobie® Eyewear’s BIG Reveal at ICAST 2024
Hobie® Eyewear, the leading provider of innovative eyewear solutions for life on the water, had a standout week at ICAST…
Read More » -
The Big Reveal
New Z-Man® Baits highlight the 2024 ICAST New Product Showcase It’s the angling equivalent of kids in a candy store.…
Read More » -
Like a Wrecking Ball
New Z-Man® Big BallerZ™ crashes coastal parties from South Padre to South Carolina “This is the bait we’ve been waiting for,”…
Read More » -
Z-Man® ElaZtech® Baits Win Freshwater & Saltwater Sweep
New Shadtron™ LT and PrawnstarZ™ superplastics earn Best Soft Lure Awards at ICAST 2024 You know it when you see…
Read More » -
Huk Introduces the Breakwater Collection: The Revolutionary Eco-Friendly Apparel with Filium Technology
New for the Spring 2025 season, Huk is proud to announce the new Breakwater Collection, a groundbreaking line of apparel…
Read More » -
Millennium Marine® ICAST 2024 Attendance
Millennium Marine® will showcase its industry-leading boat seating, rod trees, and accessories at ICAST, the world’s largest sportfishing trade show.…
Read More » -
Yamamoto Expands Scope Shad Offerings
Irving, TX – Building off the success of last year’s Scope Shad release, Yamamoto Baits is excited to announce the addition…
Read More » -
4″ Fat Senko Joins Yamamoto Family
Irving, TX – A new Senko has arrived. Inspired by its big brother, the 5″ Fat Senko, the brand-new Yamamoto 4″…
Read More » -
Feel “The Thump”
Irving, TX – Every angler’s dream when flipping and pitching is to feel the signature “thump” that means the battle has…
Read More »