SLG2, Inc is proud to announce that Karen Butler, President of SLG2, Inc, has been honored with the prestigious NRA Women Golden Bullseye Award for Woman of the Year.
The Golden Bullseye award winners are carefully selected by a committee of NRA editors and veteran publications staff. This recognition highlights the dedication and commitment of SLG2, Inc’s leader to create a stronger camaraderie among women in the shooting sports community. This inclusive mindset has proven to be instrumental in overcoming opposition and fostering a supportive environment for all.
“I am deeply honored to receive the NRA Women Golden Bullseye Award for Woman of the Year,” said Karen Butler, founder and president of SLG2, Inc. “This recognition is a testament to the incredible work being done by our talented SLG2, Inc team and our commitment to empowering women and families in the shooting sports community. I am grateful for the support of the NRA and their dedication to recognizing the achievements of women in our industry.”
Under her leadership, the company’s team of instructors has traveled across the country to Bass Pro Shops and Cabela’s locations to share partner products and provide an interactive learning experience. This past year marked the 15th anniversary of their impactful tour. In 2023, Karen expanded the SLG2, Inc mission by launching Safe LivinG, an initiative that empowers men, women, and families to enhance their personal security with an emphasis on firearm safety.
“Karen Butler who, since 2008 when she created Shoot Like a Girl, made it her mission to empower women to ‘participate in shooting sports with confidence.’ When it comes to getting women involved in the firearm and hunting community, Karen has continuously helped to right an imbalanced ship,” wrote NRA Women. “Through her efforts she has inspired thousands of once-hesitant women to transform themselves into confident gun owners and hunters, launching them on their own journeys to becoming responsible for their own personal safety and that of their families.”
Karen Butler’s well-deserved recognition with the NRA Women Golden Bullseye Award is a testament to her unwavering dedication to empowering women in the shooting sports industry. SLG2, Inc continues to change lives one shot at a time, and their commitment to inclusivity and confidence-building remains at the forefront of their mission.
About SLG2, Inc.
Founded in 2008, SLG2, Inc. is an event marketing company that delivers results to its partner advertisers through interactive experiences and reliable market research. SLG2, Inc. currently has four brands: Shoot Like A Girl, Safe LivinG, Hunt Like A Girl and SLG2 Consulting.
Shoot Like A Girl is dedicated to empowering women and their families to participate in shooting sports through interactive experiences at its iconic semi-tractor trailer mobile range. Women and their families are introduced to shooting a pistol, rifle and bow in a safe controlled environment.
Safe LivinG™ is dedicated to empowering women, men, families and communities to live securely in their homes and neighborhoods utilizing an experience-based introduction to a variety of safety measures.
Hunt Like A Girl is dedicated to empowering women through hunting adventures, partnering with Bass Pro Shops and Cabela’s Club to boost confidence and promote the outdoors. Hunt Like A Girl, in conjunction with partners such as Beretta, also hosts industry hunts that empower guests to participate in hunts while creating marketing content.
SLG2 Consulting provides sound data driven advice to develop strategies for partners to capitalize on the current market. Data is derived by maximizing the experience, knowledge and feedback gained from the guests of Shoot Like A Girl, Safe LivinG and Hunt Like A Girl.
