FAIRFAX, VA— The National Rifle Association is pleased to announce that Brownells will serve as the Title Sponsor of Youth Day at the NRA’s 2026 Annual Meeting & Exhibits. Youth Day is a full-day, family-friendly program that introduces young people to the shooting sports, firearm safety, conservation, and the outdoor lifestyle through hands-on activities, educational workshops, and interactive exhibits.
“Brownells is proud to be sponsor Youth Day at the NRA’s 2026 Annual Meeting,” said Pete Brownell, CEO of Brownells. “Getting youth involved in outdoor and shooting sports is one of the most important things we can do to pass on our heritage. These experiences build confidence, teach responsibility, and create lifelong enthusiasts who understand and respect the Second Amendment. We’re excited to help the next generation discover the joy of shooting and the great outdoors.”
NRA Executive Vice President and CEO Doug Hamlin added, “The NRA has always believed that our future depends on the next generation. Youth Day gives young people a safe, welcoming, and exciting introduction to the shooting sports, and Brownells’ commitment to this mission allows us to expand those opportunities even further. We thank Pete and the entire Brownells team for standing with us to ensure America’s outdoor traditions remain strong for decades to come.”
The 2026 NRA Annual Meeting & Exhibits will feature thousands of exhibitors, seminars, celebrity appearances, and special events for the entire family. Youth Day programming is open to attendees ages 18 and under, accompanied by a parent or guardian.
Incorporated in 1871, the National Rifle Association is America’s longest-standing civil rights organization. Together with our millions of members, we’re proud defenders of history’s patriots and diligent protectors of the Second Amendment.
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