(BEACHWOOD, OH) – Elvisridge Capital, a private investment firm specializing in niche manufacturing and consumer products, is pleased to announce the acquisition of Luna Sea Sports. Luna Sea Sports is a leading manufacturer of innovative fishing accessories, known for its patented Cush-it™ rod protectors and high-performance tackle solutions designed to enhance comfort, efficiency, and overall fishing performance.
Luna Sea will join Elvisridge Capital’s growing portfolio of fishing brands, which includes Blackfin Rods, Glacier Outdoor, and FINS Fishing. This strategic acquisition further strengthens Elvisridge Capital’s position in the fishing and outdoor recreation market.
As part of the acquisition, Luna Sea Sports will relocate to Hobe Sound, Florida, to align with Blackfin Rod’s existing manufacturing and distribution operations. “We’re excited to bring Luna Sea to Hobe Sound, where we can leverage our established manufacturing and distribution infrastructure,” said Michael Southard, Founder and CEO at Elvisridge Capital. “Our goal is to build on Luna Sea’s strong reputation and loyal customer base by increasing brand visibility and driving profitable growth through strategic expansion.”
In preparation for the next phase of growth, Luna Sea Sports’ website has already been revamped to enhance the customer experience and streamline product availability. The new website can be viewed at https://lunaseasports.com.
