Industry News

Media Lodge Announces Partnership with USA Carry and Introduces Personal Defense Platform

Atlanta, GA – November 5, 2020 Media Lodge, the Outdoor Industry’s leading digital distribution platform and content studio, has announced a partnership with USA Carry. USA Carry has provided essential concealed carry resources to firearms enthusiasts since 2007. Together, this partnership will provide robust video advertising products, display ad, email marketing, social media and commerce solutions to advertisers. 

This partnership makes Media Lodge the top digital destination for concealed carry and personal defense. Media Lodge’s Personal Defense Platform reaches tens of millions of users every month via web, social and OTT, and boasts close to 1 million email addresses in this category.

“It is exciting to partner with the team at Media Lodge to not only handle USA Carry’s marketing, but to grow our brand and take it to the next level,” said Luke McCoy of USA Carry.

USACarry.com is dedicated to the concealed carry user. They are best known for their comprehensive resources such as Concealed Carry MapsConcealed Carry Info by StateFirearm Forums. The site also features Concealed Carry and Firearm-Related articles, reviews, news and more. USA Carry adds over 366,000 social media followers to the existing reach of Media Lodge, which already delivers original, authentic content to over 40 million passionate enthusiasts of shooting, fishing, hunting, camping, hiking, and active lifestyles. With an existing reach of over 100 million monthly pageviews across websites, as well as additional reach in social media, email and Over The Top (OTT) applications, Media Lodge has helped advertisers reach their target market for close to six years.  

USACarry.com is rich in resources for its engaged CCW community, making it a perfect addition to the Media Lodge Network,” said Christen Everly, President of Media Lodge. “The site rounds out our Personal Defense Platform for advertisers to reach a critical mass of more than 2 Million engaged, digitally-savvy people living the personal defense lifestyle.”

Why Choose Media Lodge?
Media Lodge offers publishing partners a turnkey solution to:

  • Ad Sales – display, video & email sales to top industry brands.
  • Marketing – B2B and B2C marketing strategies.
  • Content Generation – original, engaging video content from Emmy award-winning content creators & industry influencers.

Media Lodge works with brand partners to create authentic content and custom marketing programs to support the brand’s campaigns and accomplish their defined goals. These partnerships enable brands to create 1-to-1 consumer engagement through Media Lodge’s social media, email, video, display, and sponsored content offerings.
 
In addition to authoritative content from its Emmy Award-winning content creators, Media Lodge possesses unparalleled expertise in analytics, commerce and affinity marketing. Access to terabytes of consumer transactional data in the outdoor markets ensures Media Lodge reaches enthusiasts at all stages of the purchase funnel, from awareness through purchase and loyalty.

About USA Carry
USA Carry has provided essential concealed carry resources since 2007, such as our Concealed Carry MapsConcealed Carry Info by StateFirearm Forums as well as Concealed Carry and Firearm-Related articles, reviews, news and more.

About Media Lodge 
Media Lodge has assembled a unique set of assets to engage with over 40 million outdoor enthusiasts per month in authentic and powerful ways. In addition to fishing, camping, hunting, boating, and power sports, Media Lodge has built a powerful media platform that helps brands engage with enthusiasts across the best websites and exclusive, leading e-commerce engines. Additionally, Media Lodge has invested heavily to ensure partners understand their customers, research their competitors, and realize manufacturing efficiencies. For more information, please visit www.medialodge.com.

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