anglers
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Fishing News
Hobie® Eyewear Set to Attend ICAST 2025 with Hull Float Sunglasses and Bold Sustainability Mission
Hobie® Eyewear returns to ICAST, spotlighting Hull Float—eco-friendly, high-performance sunglasses made from upcycled kayak plastic and bio-based lenses. See them…
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Fishing News
ICAST 2025: ROGUE V Boat, Jig, & Slow-Pitch Jig Rods
St. Croix offers 200+ saltwater rods to meet diverse fishing needs. The new ROGUE V series, made with Matrix Composite,…
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Fishing News
New for 2026: Expanded Precision-Matched Performance
St. Croix’s GXR Bass launch at ICAST 2024 won Best Rod & Reel Combo. The high-performance rods and SEVIIN reels…
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Fishing News
Musky Fishing’s Missing Link
Northern Wisconsin offers the best musky fishing, and St. Croix Rod in Park Falls leads in musky rod design. Trusted…
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Fishing News
Flambeau® Super Half Satchel Soft Bait Organizer 4510 with Zerust® Organize Soft Baits for More Time Fishing
Flambeau’s Super Half Satchel 4510 keeps bait organized with rugged, translucent thermoplastic and Zerust® tech—perfect for anglers wanting fast access…
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Hunting News
Optical Odyssey
RLVNT, short for "Solving Real Life Vexes with New Technology," creates cutting-edge optics. Founded by Navy vet Norm Kester, it…
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Hunting News
Daniel Defense, Beretta, Fiocchi and AOB Gear Featured in The Great American Outdoors Raffle Supporting Conservation
Win top-tier outdoor gear in the Great American Outdoors Raffle! $8,500+ in prizes support OSCF’s mission to connect future hunters…
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Fishing News
Join Us in Celebration of Anglers and Angling at One of the World’s Most-Unique Fishing Events
St. Croix Rod’s 2025 Customer Appreciation Day is June 21 in Park Falls, WI.
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Conservation News
Texas Parks and Wildlife Dept. Partners with OSCF’s “Fill A Bag While Filling Your Tag” Program
Texas Parks and Wildlife joins OSCF’s “Fill A Bag While Filling Your Tag” program, encouraging hunters and outdoor lovers to…
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Fishing News
American-Made for All Anglers
St. Croix Rods has handcrafted top-tier fishing rods in Park Falls, WI for 77 years, driven by anglers, for anglers—delivering…
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