Irvine, Calif. (January 20, 2020) – 5.11, the global innovator of purpose-built gear, will unveil new packs, apparel, footwear and accessories at SHOT in Las Vegas, January 21 to 24, 2020. The 2020 product line will offer technical performance for everyday consumers and professionals alike.
True to the brand’s mantra, Always Be Ready, the 2020 product line offers solutions to the challenges its customers – professionals, operators, and outdoor adventurers – face in their everyday lives. 5.11’s new gear, including the A.T.L.A.S. footwear series and the Defender-Flex Range Pant, incorporate end user feedback and professional testing to ensure the gear will perform at its peak in life’s toughest environments.
“Our product developers are problem solvers,” said 5.11’s CEO, Francisco Morales. “Not only do we respond to feedback from our users, we also anticipate their needs. All of products in the 2020 line innovate around problems our consumers have learned to live with when they shouldn’t have to.”One of 5.11’s biggest launches at SHOT will be the A.T.L.A.S. Footwear collection for Spring 2020. Several years in the making, the A.T.L.A.S. (All Terrain Load Assistance System) footwear series enhances agility and stability while at the same time adding cushion support. The A.T.L.A.S. Boots—available in 8 inch and Mid heights—featuring our new EchoTM (high rebound) and ForceTM (high impact) foam midsole with the A.T.L.A.S plate for torsion and stability control while carrying an additional weight. 5.11 utilized a key engineering partner to help create these new foam formulas. In addition, featuring a new Ortholite® footbed, slip/oil resistant outsoles, highly breathable uppers for maximum comfort. (MSRP: $149.99/$139.99).
The A.T.L.A.S. Trainer takes its cues from the All Terrain Load Assistance System boots and is designed to withstand the toughest training sessions. The A.T.L.A.S. Echo Lite (high rebound) foam midsole enhances agility and can be paired with an optional A.T.L.A.S. plate for better stability (MSRP: $119.99).
After its wild success in 2019, 5.11 is continuing its Norris Sneaker line with its new colorway, Black Multicam. The casual high-top sneaker is stacked even higher with style, comfort, and tactical intelligence. The Vibram® outsole with XS Trek provides the optimal balance of traction and durability, particularly on wet surfaces, and Ortholite® technology cushions your feet in total support and comfort. The Norris is ASTM certified for puncture resistance and built with a super-strong Welmax board that guards your feet against up to 1,200 newtons of force. From the outside in, this shoe is more than show. (MSRP: $99.99).
A new line of vehicle preparedness products for 2020 offer users customized gear storage solutions for their vehicle. The Vehicle Ready Hexgrid® Seat and Headrest Platform are built to organize accessories and attachments on 5.11’s patented Hexgrid multi-angle load bearing panels. A quick release system allows users to easily transfer the panels from one seat to another, as well as arrange facing forward or back. The Seat and Headrest platforms accept 5.11 Gear Sets and include a removable mesh accessory bag (MSRP: VR Hexgrid Seat $47.99, VR Hexgrid Headrest $16.99).
The new Load Ready Utility Bags offer a durable utilitarian tactical storage solution to plastic bins commonly used for vehicle gear storage. Available in three sizes – medium, medium tall and large – the bags are built for the toughest wear and tear. Each bag is protected on the bottom by an abrasion resistant, waterproof, dual layered panel and constructed with 1050D Nylon, heavy-duty thread, reinforced bartacks and dual layered webbing. A roll-up, heavy-duty mesh lid zips shut or rolls open with a toggle/loop system. Side grab handles or carry handles offer different carry options, and an internal mesh pocket keeps smaller items accessible. The new Load Ready Haul Pack features the same heavy-duty construction but converts from a tote bag to a backpack for transitions from car to trail. (MSRP: Pack $109.99, Utility Large $74.99, Medium Tall $64.99, Medium $59.99)
In the pack category, 5.11 will add to the all-time best-selling RUSHTM series with the new RUSH100™. The RUSH100 will be the largest pack at 60L in the RUSH series, which is known for its unmatched storage capabilities, durability and MOLLE web platform. The RUSH100 features a compressible front access compartment, removable side pouches, a removable load-bearing belt and a custom flat aluminum bar frame with stability fiberglass rods, together with the RUSH line’s signature CenterLineTM design. The 270-degree clamshell opening means better access to gear at the bottom (MSRP: $264.99).
The AMP (All Missions Pack) System continues to be a big story for 5.11 heading into 2020. The fully versatile system is introducing 2 new gear sets this year: The Utility Gear 9×9 Set™ and AMP Covert Panel.The Utility 9×9 Gear Set expands the list of options with 249 cu. in. of organized cargo space to separate and access gear. Two primary compartments and a front zippered pocket provide rugged compartmentalization, with a forward tilting 90deg maximum front compartment wall to create a work platform (MSRP: $54.99). The mission of the AMP Covert Panel is simple – to provide cover for your mission by covering up the front loop panel on AMP bags for the ultimate covert/low-vis missions. This is good for those occasions when you need to maintain a lower profile or for those jobs better served with a more streamlined pack (MSRP: $16.99). The new Prime Plate Carrier is also being introduced with the capability for Gear Set and AMPC Pack attachment. (MSRP: $109.99)
Capable and comfortable pants have been a signature of 5.11 apparel since its inception and continue to be a priority in 2020. The new Defender-Flex Range Pant in Spring 2020 adds to the bestselling line of Defender-Flex pants and jeans, built for those who require tactical performance from a casual-looking pant. The five-pocket jean styling is coupled with two additional back mag/ utility pockets with reinforced seams. A touch of elastane ensures these tough pants are also comfortable (MSRP: $74.99). The Delta Pant is a slim fit cargo pant that works as hard as you do. They allow you to climb fields of scree or hike overgrown trails without worrying about snags, tears, or busted seams. Of the Delta Pant’s nine total pockets, four – the low-profile cargo pockets and back pockets – are zip secured to hold your immediate necessities secure. Two more pockets have been hidden away in the rear yoke seams, and the hand pockets have been up-armored with Nylon 6 reinforcement (MSRP: $89.99).
New pants for women include the Women’s Apex Pant, Women’s ABR Pro Pant, and Women’s Icon Pant. The Apex, ABR Pro Pant, and Icon are adopted from the men’s line and updated with a women’s fit. The Apex offers low profile, but utilitarian, pockets and a comfort waistband (MSRP $84.99). The ABR Pro was developed with input from female professionals and boasts 5.11’s updated fade resistant utility strap, reinforced seat and knees, and an inseam gusset (MSRP $59.99). The Icon, also developed with feedback from female professionals in a wide range of careers, sports 12 pockets in a streamlined cut and features a comfort waistband and gusseted construction (MSRP $84.99).
Also new for women, the Ascent Pant is a skinny-fit, urban pant made with stretch fabric and ten low-profile pockets, including two in the back for mags and a hidden pocket at the fly (MSRP $84.99). Functional, stretchable mobility is the key asset of the slim fit Avalon Pant. Precision designed with input from female professionals at every level, this slim fit pant features reinforced back belt loops, eight pockets for your everyday carry including two hidden rear mag/ utility pockets (MSRP $64.99). 5.11 is also releasing a new Natasha Tight for 2020. The nylon spandex tight features a hidden pocket in the waistband and reverse coil zippered pockets at the hips for your EDC. The wide diamond mesh waistband maximizes support and comfort while you run or lift (MSRP $74.99).
In outerwear, several 5.11 jackets get upgrades for 2020 including 3 professional jackets – the 3-in-1 Parka 2.0, 4-in-1 Patrol Jacket 2.0, and the 5-in-1 Jacket 2.0. While all three jackets feature blood borne pathogen resistance and updated, improved fits providing full range of motion, the 3-in-1 Parka 2.0 offers an improved 10k waterproof and 10k breathable DWR-treated fabric featuring a six-pocket outer shell along with the warm and breathable fleece liner (MSRP: $264.99). At 27% lighter than its original version, the 4-in-1 Patrol Jacket 2.0 boasts an eight-pocket outer shell in addition to a fully removable fleece liner that can act as a standalone three-pocket jacket itself (MSRP: $264.99). The 5-in-1 Jacket 2.0 is lighter and more flexible than its predecessor, while also offering added versatility with its removable interior fleece liner also featuring zip-off sleeves (MSRP: $264.99). For the off-duty consumer, the 2019 Surplus jacket gets an upgrade with the Surplus Camo Jacket for 2020. The jacket features the same utilitarian design in a stylized camo pattern ($129.99).
In accessories, the new Doug Marcaida Talon Folding knife, designed in collaboration with impact weapons specialist Doug Marcaida, features a patented “BRAMP” out-of-pocket opening, a puzzle lock, and a deep fuller groove (MSRP: $94.99). The Doug Marcaida Fixed Knife is the second knife in the collaborative series and features a D2 steel blade, translucent FRN handle, and sheath with adjustable and removable side release belt clip (MSRP: $94.99).
After several lighting updates the past couple years, new for 2020, 5.11 is debuting two new headlamps. The Rapid HL Headlamp features 200 lumens using AA alkaline batteries, or lumens can be increased to 330 when using 14500 rechargeable li ion batteries. The sturdy and durable aluminum body will easily withstand extensive use. The headlamp can also be removed and used as a right-angle flashlight (MSRP $54.99). Pushing 1000 lumens at peak spot mode, the Response HL XR1 is a powerful but unobtrusive wearable headlamp that can throw significant illumination for long periods upon command, but is small and light enough to ride easily in an EDC pack or utility pouch until needed (MSRP $84.99).
Another update to 5.11’s lighting and everyday carry segment are the Light Bar and Light Marker. These photoluminescent bars are environmentally friendly chemlight alternatives that store and emit light with perpetual glow. Powered by 5.11’s Firefly™ Technology, the bars are MOLLE, Hexgrid, and cord compatible making them a convenient addition to any mission (MSRP: $$11.99 / $13.99).
In partnership with Vibram®, 5.11 is releasing the K-9 Rope Glove new for 2020. Engineered and designed with direct input from active K-9 teams and rappelling rope operations, this glove pairs a Vibram® anti-friction palm overlay with raised rail sections and a high abrasion syntheticsuede palm to provide superior grip to rope or webbing for superior gripping (MSRP $47.99).
New styles will be showcased at SHOT Show 2020, January 21-24, at the 5.11 booth (#13162) in Las Vegas’ Sands Expo Center.
“At 5.11, we continue to collaborate with our core consumers and top professionals to design products that outwork and outlast the competition,” said 5.11 Chief Marketing Officer, Debra Radcliff. “Relationships are key to our business, and we are excited to be at SHOT Show 2020, with our valued partners, dealers, operators, media and customers can get a first-hand look at what we’re working on. I am confident our 2020 product line will not disappoint.”
About 5.11, Inc.
With offices around the globe, 5.11 works directly with end users to create purpose-built apparel, footwear and gear designed specifically to enhance the safety, accuracy, speed, and performance of tactical professionals and technical enthusiasts worldwide. 5.11 products exceed rigorous standards, which have allowed the brand to establish a reputation for innovation and authenticity, and become the premier choice for those who always have to be ready. 5.11 products can be purchased online, through authorized dealers and retailers, as well as at 5.11 company-owned retail stores.
Learn more about 5.11’s best-selling gear and accessories at www.511tactical.com. Find a full list of 5.11 company-owned retail stores at https://www.511tactical.com/locations/. Connect with 5.11 on Facebook, Twitter @511Tactical and on Instagram @511Tactical and #511tactical
5.11, Inc. is a subsidiary of Compass Diversified Holdings (NYSE: CODI).
5.11, 5.11 Tactical and Always Be Ready are registered trademarks of 5.11, Inc. All rights reserved.
