Realtree X GUESS Originals Collaboration Blends Streetwear with Outdoors Style
Realtree has joined forces with GUESS Originals to launch a line of trendy streetwear with an outdoorsy EDGE for the consumer who desires a unique aesthetic. This fashion-forward apparel line fuses the popular Realtree outdoor/workwear styling with the GUESS Originals youthful, street-inspired look. The new Realtree X GUESS Originals brand collaboration will be offered in Realtree EDGE and EDGE Pink patterns and will be available at GuessOriginals.com and Realtree.com.
The collaboration, boasting an eye-catching assortment of men’s and women’s apparel styles, focuses on utilizing premium fabrics, prints, colors and silhouettes that represent the best of both worlds. The 100% cotton canvas portion of the collection is well received by those who practice an outdoor lifestyle, while it also attracts the younger workwear/streetwear enthusiast. The heavy-distressed, washed-canvas styles featured throughout the line add a layer of stand-out appeal, while the 100% nylon styles speak to each brand approach.
Throughout the design and production process, the GUESS development team worked closely with the Realtree team and suppliers to use the highest-quality print processes to ensure the camo fabric substrates best represented the Realtree standard of quality, as well as attention to trim details.
This special collaboration between GUESS Originals and Realtree brings together the best of both worlds, emphasizing unparalleled quality and attention to detail in every aspect of product and camouflage design.
About GUESS?, Inc.:
Established in 1981, GUESS began as a jeans company and has since successfully grown into a global lifestyle brand. Guess?, Inc. designs, markets, distributes and licenses a lifestyle collection of contemporary apparel, denim, handbags, watches, eyewear, footwear and other related consumer products. Guess? products are distributed through branded Guess? stores as well as better department and specialty stores around the world. As of May 2, 2020, the Company directly operated 1,141 retail stores in the Americas, Europe and Asia. The Company’s partners and distributors operated 540 additional retail stores worldwide. As of May 2, 2020, the Company and its partners and distributors operated in approximately 100 countries worldwide. For more information about the Company, please visit www.guess.com.
About Realtree:
Realtree is the world’s leading camouflage designer and provides innovative products and experiences for hunters, fishermen, and outdoor enthusiasts. With a commitment to quality, authenticity, and unparalleled customer service, Realtree continues to shape the outdoor industry with its iconic designs and industry-leading partnerships.