Irving, TX – January 2026 – Known for its versatile range of blinds, trail cameras, climbing systems, boots, apparel, and more, Muddy® Outdoors announced the expansion of its latest men’s hunting apparel and accessory line, DV8, to include several key items scheduled for release later this year.
Ideal for early to mid-season hunts, the DV8 Rubline Pants feature a durable double-weave 4-way stretch fabric construction to maintain mobility across changing terrain and temperatures ranging from 40°F to 70°F. The addition of an odor-controlling anti-microbial treatment, heat-dumping side and thigh vents, a water-resistant finish, and ample pocket space—including oversized cargo pockets and a dedicated knife pocket—keeps hunters cool, concealed, and fully equipped.
Next on the list is the DV8 Assault Jacket, a purpose-built outer layer designed for mid- to late-season pursuits. It pairs a quiet, 4-way-stretch shell with heat-trapping Primaloft® Gold insulation for exceptional warmth without unnecessary bulk. A stabilized baffle design and odor-controlling anti-microbial treatment ensure lasting heat retention and reduced scent detection, while a water-resistant exterior and streamlined pockets keep hunters protected and gear within easy reach.
Rounding out the brand’s biggest launches of 2026 is a range of hunt-ready bags, including the DV8 100-Liter Duffel Bag. Designed to withstand backcountry abuse and the wet, unpredictable weather that often accompanies it, this bag features a welded IPX6 water-resistant construction, a reinforced bottom, and a versatile carry system that switches from duffle bag-style to backpack-style in just seconds. With a collapsible boot pocket and 100 liters of storage space for organizing gear, it carries everything needed for demanding hunts or long weekends at camp.
To check out these and other key product displays, visit booth #12669 from January 20-23, during SHOT Show at the Venetian Expo, Level 2.
To learn more about Muddy’s full product assortment, visit GoMuddy.com.
If you have additional questions or media inquiries, please email marketing@gsmorg.com. You can also learn more and check out the entire family of GSM brands at www.gsmoutdoors.com.
About Muddy: Founded by hunters, for hunters, Muddy® Outdoors has quickly expanded the tailored line of tree stands, tree stand accessories, and safety harnesses it was founded on to include a wide assortment of box blinds, ground blinds, trail cameras, climbing systems, hunting boots and apparel, and more—all in less than 20 years. Known for delivering quality, dependable products for every manner of outdoorsman, at prices that fit any budget, today, Muddy is the most versatile, all-encompassing hunting brand available on the market.
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