KastKing Showcases Latest Innovations at Annual Pitman Creek Dealer Show
Pitman Creek, the leading distributor of fishing tackle in the nation, will host its annual fall dealer show from October 14-16 in Sevierville, Tennessee. This trade-only event, a tradition since 1994, kicks off with a golf scramble and bass tournament and features over 300 brands engaging in business discussions and voting for Best of Show products.
“ICAST has come and gone, and now we’re in the middle of a very important time of the year,” said Al Noraker, President of KastKing. “It’s wholesale show season!”
KastKing has not only revolutionized the way fishing tackle is developed and delivered but has also reimagined affordability while enhancing quality. Leveraging their in-house team of engineers, KastKing has harnessed the art of precision manufacturing control, driven by valuable feedback from both customers and their extensive pro-team of accomplished anglers around the country. KastKing products are in high demand by retail shoppers and are now finding their way into an extensive network of traditional retail outlets, ushering in a new era of innovation for anglers everywhere.
“Pitman Creek is now stocking almost 200 KastKing retail products and we are extremely excited about our growth with both their dealer base and mass merchant accounts. As always, KastKing will have a strong presence at the fall dealer show with product and program experts ready to help Pitman Creek customers make the most of this outstanding event,” said Noraker.
With its deep-rooted connection to the bass industry, Pitman Creek made headlines when they unveiled their impressive 205,000-square-foot distribution facility in Stanford, Kentucky. This ultramodern facility features cutting-edge automation, marking a pivotal step in their growth trajectory.
“Pitman Creek is always looking for the right brands when expanding our assortment of products,” said John Johnson, Vice President of Sales & CRO at Pitman Creek. “It is part of our business strategy and one of the key drivers in making our services unique.”
With a solid presence in e-commerce and an expanded product range, including reels, rods, line, tools, and accessories, KastKing is leading a resurgence in brick-and-mortar retail through its partnership with Pitman Creek.
“It’s no secret that e-commerce is growing. Consumers are increasingly choosing to shop through mobile devices, which shifts retail spending from brick-and-mortar stores to online channels. The expansion of our product assortment has proven successful in shifting this focus back to the brick-and-mortar channel due to KastKing’s popularity with the e-commerce consumer. We are excited to have KastKing as a partner and looking forward to continually growing that partnership in the future,” said Johnson.
Attendees of the Pitman Creek Fall Dealer Show can experience KastKing’s innovation firsthand at booth 429. New and notable products being shown include the revolutionary iReel, as well as the highly innovative Mg12 and Kestrel Elite baitcasting reels, technique-specific Assegai rods, TriPolymer Advanced Monofilament, and Hammer Braid premium braided fishing line.
For more information about KastKing contact Dena Vick at dena@kingeiderpr.com.
About KastKing:
Founded in 2013, KastKing had a vision of producing quality products designed by anglers for anglers and delivered directly to the consumer at affordable prices. True to that vision, KastKing products are developed through feedback from the fishing community and go straight to the manufacturing floor. This inverse of the traditional manufacturer-to-consumer formula introduces cutting-edge features into new products that anglers want and need. The brand has gained popularity among anglers by offering affordable innovation through in-house engineering, which allows KastKing to provide never before seen technology at truly remarkable prices. Ten years later, KastKing products have been sold to consumers in more than 150 countries and regions across the globe through a variety of supply chains. Originally, KastKing’s products were only available online, but consumers can now find their favorite products in a growing number of retail locations. For more information about KastKing and KastKing products, please visit our website at kastking.com or follow us on Instagram, Facebook, TikTok and YouTube.