Pro Staff Blog

NRA Names Benelli Vinci Shotgun of the Year

20100106_silo_4000_vinci_12_apg_ct_fieldACCOKEEK, MARYLAND — Hand picked by the NRA’s premier magazine, the revolutionary new Benelli Vinci beat out the competition to be named the “2010 American Rifleman Shotgun of the Year.” NRA Publications’ Golden Bullseye Awards acknowledge the finest products available in the shooting sports. In rigorous comparison tests and evaluation conducted by a committee of NRA Publications staff, the Vinci won for its innovative design, rugged reliability, flawless function and value to the consumer.

Lightweight, rugged and reliable, the Vinci embodies “Practical Speed Performance” making it the fastest shooting semi-automatic shotgun ever. The quick-handling Vinci is built around the new and ultra-reliable straight-line Inertia Driven® bolt system that allows this semi-auto shotgun to cycle cartridges faster than ever. Quickness of mount, immediate target acquisition, short crisp trigger pull, instant recoil recovery, rapid follow-up shots, and ultra-reliability, all combine to give a real performance time-line of “speed” — where the Vinci has no equal.

To accomplish this, Benelli engineers integrated the ComforTech™ Plus recoil reduction system to decrease recoil and minimize muzzle climb, allowing shooters to get back on target faster than the competition. Without adding weight, ComforTech™ Plus makes the lightweight Vinci truly shooter friendly by providing superior balance when shouldering and firing the gun. In fact, the Vinci is the fastest and most comfortable shotgun you will ever shoot.

“We are honored that the Benelli Vinci was selected for this year’s award,” said Stephen McKelvain, Benelli USA’s VP of Marketing & Communications. “This prestigious award given by the NRA Publications group recognizes commitment to reliability, innovation and quality, all elements of Benelli’s strive for perfection.”


  • Model    Vinci
  • Gauge   12 (3-inch)
  • Magazine Capacity   3+1
  • Barrel Length   26- and 28-inch
  • Barrel Type   Vent Rib, CrioChoke® (C, IC, M, IM, F)
  • Sights   Red-Bar Front Sight & Mid-Bead
  • Metal Finish    Matte Black, Realtree® APGÄ & Max-4™
  • Stock Material    Synthetic
  • Average Weight   6.8 lbs. & 6.9 lbs.
  • Overall Length   (26″) 47.3 inches, (28″) 49.3 inches
  • Length of Pull   14 3/8 inches
  • Drop at Heel   2 inches
  • Drop at Comb   1 3/8 inches
  • MSRP   Synthetic $1,379, Realtree® Max-4Ô & Realtree® APG™ $1,479

Visit all Benelli USA’s fine family of products at

Kevin Paulson

Kevin Paulson is the Founder and CEO of His passion for Hunting began at the age of 5 hunting alongside of his father. Kevin has followed his dreams through outfitting, conservation work, videography and hunting trips around the world.

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