Pheasants Forever

Saint Paul, Minn. – February 19, 2008 – Pheasants Forever, Inc. and Quail Forever announce the organization’s first-ever philanthropy campaign, the Grassroots Conservation Campaign. Under the banner of the Grassroots Conservation Campaign, the organization has set a goal of raising $25 million in planned gifts, estates, bequests and other donations. The objective of the campaign is to accelerate the organization’s ability to conserve and enhance North America’s wildlife resources and America’s hunting tradition.

As Pheasants Forever celebrates 25 years of national conservation leadership, the Grassroots Conservation Campaign builds on the organization’s mission of wildlife conservation. The Campaign will help further that mission through the key initiatives of securing our lands, providing a legacy for our youth and training the conservation leaders of tomorrow.

With a Campaign goal of $25 million, Pheasants Forever (PF) and Quail Forever (QF) are targeting $8.5 million for habitat projects and $8.5 million for strategic land acquisitions. Additionally, PF and QF intend to generate over $3.6 million directed to the organization’s No Child Left Indoors™ initiative, over $2.6 million to support youth programs and $750,000 to advance the professional development of staff. To date, $11 million has already been pledged toward the Grassroots Conservation Campaign.

“Our mission has never been more important and the Grassroots Conservation Campaign reflects that fact,” said Howard Vincent, Pheasants Forever and Quail Forever President and CEO, “We’re facing difficult challenges – soaring land values, urbanization, increased demands for energy production, declining hunter numbers, tougher battles in Washington, D.C., and the list goes on – but as always, we’re up to these challenges. This new focus on philanthropic planned giving provides our supporters with a way to leave a truly lasting legacy embodying their commitment to conservation.”

“This is a campaign for all of us,” Vincent continued, “By focusing on land restoration and protection, by working to gain public awareness, by supporting education and by fostering organizational growth and development, we truly believe we will improve the outlook for North American wildlife habitat.”

For more information about PF and QF’s Grassroots Conservation Campaign, contact David Bue, Pheasants Forever/Quail Forever Director of Development, at (218)834-3335 or via email at dbue@pheasantsforever.org.

Pheasants Forever and Quail Forever are non-profit conservation organizations dedicated to the protection and enhancement of pheasant, quail, and other wildlife populations in North America through habitat improvement, land management, public awareness, and education.  PF/QF has more than 120,000 members in 700 local chapters across the continent.

For additional information please visit www.PheasantsForever.org and www.QuailForever.org