SALT LIFE ANNOUNCES PARTNERSHIP THROUGH THE “FISHING FUNDS THE CURE” TO BENEFIT THE NATIONAL PEDIATRIC CANCER FOUNDATION

Salt Life announces Partnership with the National Pediatric Cancer Foundation in support of the “Fishing Funds the Cure” initiative.  Salt Life will be supporting multiple events throughout the year, starting with a national virtual tournament beginning May 1st, All American Virtual Fishing Tournament.

This 4-month long fresh and saltwater tournament will have many awesome features for anglers nationwide. You can fish for 10 different species that can be found anywhere in the nation and compete against many others. Register for the tournament for $25 and you will be provided a $25 Salt Life gift card to be used online. Even better, refer 5 friends who sign up and receive your $25 registration fee back and participate for FREE. Salt Life will be providing the winners who catch the longest fish for each species a pair of Salt Life sunglasses or a $100 gift card. Also, there will be random drawings for Salt Life swag throughout the tournament. The tournament benefits the National Pediatric Cancer Foundation. 

CLICK HERE TO REGISTER: 
All American Virtual Fishing Tournament – National Pediatric Cancer Foundation (nationalpcf.org)

Would you rather fish in person at one of the National Pediatric Cancer Foundation tournaments? There are several across the nation in the coming months- Sarasota, Florida, Atlanta, Georgia, Houston, Texas, and St. Petersburg, Florida to name a few happening through the end of the year.

For more information, you can find the events here: 
Fishing Funds the Cure – National Pediatric Cancer Foundation (nationalpcf.org)

About The National Pediatric Cancer Foundation
In 2005, the National Pediatric Cancer Foundation decided to aggressively pursue a measurable change in the way pediatric cancer research was approached and funded by forming the Sunshine Project.

Through the establishment of the Sunshine Project, the National Pediatric Cancer Foundation has developed a business model unlike any other in the field of pediatric cancer research. Capitalizing on the strengths of researchers from a variety of scientific fields, we have streamlined the process of protocol development in the hopes of delivering more personalized medicine to children with cancer.

Through the Sunshine Project, the National Pediatric Cancer Foundation has launched several clinical trials and many new combinations of drugs and therapies have been, and continue to be, tested. The treatment options being discovered through the Sunshine Project are bringing great promise for children who have not experienced positive results under the standard treatment protocol.

Mission of NPCF Research
The NPCF created and governs a collaborative research model focusing on translational studies and phase 0,1, and 2 clinical trials addressing all types of pediatric cancers. We have a consortium of 20+ hospitals called the Sunshine Project. 1. The goal of the Sunshine Project is to leverage collaboration, both scientific and philanthropic, to identify promising, less toxic, novel therapies to treat and eliminate childhood cancer. Through these partnerships, top pediatric cancer specialists are able to collaborate, resulting in the fast-tracking of new treatment options into clinical trials. NPCF’s research is affecting treatment protocols nationwide and giving hope to patients and families.

Our attributes: Plug and play process. No bureaucracy. Highly rated by Charity Navigator. Streamlined. Efficient. Quick. Effective. Collaborative. If you’re an individual, organization, a like-minded foundation, a company, a scientist, or a healthcare system, consider joining us. For more information, please visit www.nationalpcf.org.

About Salt Life
Salt Life is an authentic, aspirational, and lifestyle brand that embraces those who love the ocean, and everything associated with living the “Salt Life.” Founded in 2003 by four avid watermen from Jacksonville Beach, Florida, the Salt Life brand has widespread appeal with ocean enthusiasts worldwide. From fishing, diving, and surfing, to beach fun and sun-soaked relaxation, the Salt Life brand says, “I live the Salt Life.” Numerous professional athletes, sportsmen, and other ambassadors in the fishing, surfing, diving, rock, pop, and country music worlds have an alliance with the brand through cross-marketing partnerships (https://www.saltlife.com/athletes/). 

The brand is visible in areas across the media, sports, and popular culture landscapes, including music videos, national tour sponsorships, fishing, and outdoors-related television shows, professional auto-racing events, and Salt Life’s popular YouTube channel. From its first merchandise offerings in 2006, Salt Life has grown with distribution in surf shops, specialty stores, department stores, and sporting goods retailers. Salt Life products are also available to consumers at www.saltlife.com and at Salt Life’s various branded retail stores, including locations in Huntington Beach and San Clemente, California; Daytona Beach, Tampa, Key West, and Orlando, Florida; and Columbus, Georgia. The brand’s flagship store is located in Jacksonville Beach, Florida, where the term “Salt Life” was coined over 15 years ago.

About Delta Apparel, Inc.
Delta Apparel, Inc., along with its operating subsidiaries, DTG2Go, LLC, Salt Life, LLC, and M.J. Soffe, LLC, is a vertically integrated, international apparel company that designs, manufactures, sources, and markets a diverse portfolio of core activewear and lifestyle apparel products under the primary brands of Salt Life®, COAST®, Soffe®, and Delta. The Company is a market leader in the direct-to-garment digital print and fulfillment industry, bringing DTG2Go technology and innovation to the supply chain of its customers. The Company specializes in selling casual and athletic products through a variety of distribution channels and tiers, including outdoor and sporting goods retailers, independent and specialty stores, better department stores, and mid-tier retailers, mass merchants, and e-retailers, the U.S. military, and through its business-to-business e-commerce sites. The Company’s products are also made available direct-to-consumer on its websites at www.saltlife.com, www.coastapparel.com, www.soffe.com, and www.deltaapparel.com as well as through its branded retail stores. The Company’s operations are located throughout the United States, Honduras, El Salvador, and Mexico, and it employs approximately 8,400 people worldwide. Additional information about the Company is available at www.deltaapparelinc.com.